A redesign of Stellar cookware’s packaging for its range of pans and steamers.

Stellar cookware stainless steel saucepan with lid in front of packaging for five piece set
Isometric view on a white background of packaging box for Stellar cookware stainless steel multi steamer.

Customers have to be able to easily identify which products are within the packaging – particularly when a larger range is displayed in store. A simple cutout image, displayed on a white background, along with clean typography gives clarity to the product.

Close-up of Stellar stainless steel frying pan including label design

New imagery was chosen to be used across the entire range and assist in developing brand recognition. The rolling boil creates energy in the packaging, bringing it alive and putting the sensation of the kitchen onto the shelves.

Product photography, shown above, was shot in-house and used by Stellar and their distributors.

Produced with the team at Liquorice Marketing.