Matthews Cotswold Flour

Packaging design for FWP Matthews range of premium flour.

Range of flour packaging design for Matthews Cotswold flour, Cotswold Crunch is the product at the front of the shot Close up of the Matthews Cotswold flour packaging design

The project to compete the flour packaging design creative for Matthews’ retail range included 14 pack designs.

The new packaging was developed to give a more high-end look to the product, reflecting its quality and establishing an on-shelf presence. For a sizeable range of flours, the design needed to help customers identify the different flour types while maintaining a consistent style. This was achieved through a considered colour choice that was eye-catching while communicating the organic nature of the product.

The flours are available to purchase from various retailers in stores and online.


Created with the team at Liquorice Marketing.

About Studio Denley

See the services I offer and my design beliefs.

Find out more

Interested in working with me?

Get in touch about your next project.

Contact Studio Denley